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March 23, 2015
IHRSA 2015 recap

IHRSA 2015 Recap and Interview with Paul Schaller

IHRSA 2015 was a great success and ABC Financial would like to thank everyone who visited our booth.  If you did not get a chance to visit our booth or attend IHRSA, please allow us the opportunity to show you our latest enhancements which include Biometric Fingerprint Check-in […]
March 20, 2015
Health Club Software Provider ABC Financial

Paul Schaller Named CEO/President of ABC Financial

LITTLE ROCK, AR., (March 20, 2015) – ABC Financial (ABC), the leading software and payment processing provider to the health and fitness industry, announced the promotion of Paul Schaller to Chief Executive Officer/President. Industry experience and over 25 years at ABC have made Schaller a cornerstone of ABC’s […]
March 2, 2015
March Mayhem at ABC Financial

March Mayhem at ABC Financial

March Mayhem is here and Club Marketing has gone mad with this one!  We are offering our best ROI retention management program: Friends are Free with a FREE email campaign to compliment it.   Help welcome your new club members with a top-of-the-line mailer delivered right to their […]
March 2, 2015
What Are Beacons And How Could They Impact Marketing For Health Clubs

What Are Beacons And How Could They Impact Marketing For Health Clubs ?

By Bryan K. O’Rourke, MBA You might have read the latest Wall Street Journal article  “Facebook Tests Bluetooth ‘Beacons’ to Feed Users Local Content”. This technology, termed “place tips”, is another example of the emerging digital presence concept, created by the ubiquity of smartphones continuously broadcasting user locations. […]
February 5, 2015
Bring Your Health Club to the Forefront with a Netpulse App

Bring Your Health Club to the Forefront with a Netpulse App

By: NetPulse A personalized health club app can enhance your members’ club experience to the point where they’re never more than a phone tap away. You don’t have to be a tech analyst to see what’s happening. Did you know that over 80% of health club members own […]
September 5, 2014
Are you watching your monthly membership sales decline and don’t know why

Are you watching your monthly membership sales decline and don’t know why?

By: Jim Thomas President/Founder of Fitness Management and Consulting We recently took on a client club whose sales were on a steady decline. Of course, we heard the normal push-backs such as too much competition, time of year, rates are too high, marketing is not working, etc. One […]
June 3, 2014
Customers Front and Center

Customers, Front and Center

By: Hope Osborn Creating Customer Experience vs. Selling Customer Service The fitness club market is overwhelmed with selection for the fitness-minded, from the abundance of health clubs to the variety of services. Clients have their pick of hours, locations, types of classes and equipment, cost, and availability of […]
May 29, 2014
Health Club Software for Lead Follow-up

Health Club Software for Lead Follow-up

By: Lacey Thacker All business owners know that in order to continue growing their business, the business must implement a marketing plan. Depending on your clientele, location, business type, and marketing personality, this will take on different forms. One popular marketing angle across business types is to work […]
November 1, 2012
Use Holiday Slow Downs To Get Your Health Club Management Plan Battle Ready

Use Holiday Slow Downs To Get Your Health Club Management Plan Battle Ready

Can you hear it? It’s the soon to be rush of new and re-inspired members crowding through your health club doors. The profit boosting new year’s season is just around the corner and in order to be completely prepared, now’s the perfect time to take advantage of traditional […]