ABC Financial and Members Today Announce Vendor Relationship

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ABC Financial and Members Today Announce Vendor Relationship

LITTLE ROCK, AR., (November 13, 2017) – ABC Financial (ABC), the leading software and payment processing provider to the health and fitness industry, announced their preferred partnership with Members Today.

Members Today is the leader in health club and fitness marketing utilizing direct mail, digital marketing and print solutions to consistently drive new memberships and profits. Veterans of the fitness industry, they have field tested a wide variety of concepts and understand the best ways to market to a member centric audience. Along with these marketing tools they provide a true vendor partnership with expert consultation on processing leads from contact to conversion.

ABC clients will benefit from the vast marketing knowledge Members Today has gained over the years”, stated Kelly Card, SVP of Partner Relations for ABC Financial.  “They understand the fitness industry and the nuances of marketing to the potential clients of our health clubs.”

Members Today has developed a proprietary software platform to selectively manage direct mail at the carrier route level. This has enabled them to maintain above average ROI through superior route selection that no other vendor can match. This coupled with response tracking and reporting finally lets club owners evaluate ad performance to optimize budgets and media mix.

About Members Today

Members Today has been providing Club Marketing Products and Services to the Fitness Industry since 2006. Our 50,000 square foot facility, just outside Atlanta, allows us to service clubs of all sizes, nationwide, with impeccable quality, production speed and cost efficiency. We offer a full array of Digital and Print Marketing to reach new prospects, as well as existing and former members. For more information, call 770-418-2055 or visit