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November 19, 2019

Why Health Club Brands Must Embrace Digital Transformation To Compete In The Decade Ahead

” As the recent article, “2019 Is Turning Out To Be Quite A Year For The Health Club Industry,” attests, 2020 will herald the start of a new era for the health club industry. Some key drivers behind what occurred in 2019 for the health club industry, like […]
July 16, 2019

5 Criteria To Evaluate New Health Club Technology

” Seven in ten business leaders today are worried about their ability to adopt new technologies according to the 2018 Insight Intelligent Technology Index. 72 percent of business owners feel overwhelmed by their roles and responsibilities according to a 2017 survey by the firm The Alternate Board. Data […]
July 15, 2019

6 Member Focus Strategies For Health Club Staff

” Many health clubs and gyms adopt a product or service-centered approach to their businesses, meaning their decisions mainly focus on what they have to offer. This goal is usually established as a way to sell products or services to as many members and prospects as possible. However, […]
June 11, 2019

8 Keys To Profitable Health Club Operations

” We recently shared the good news in this post for owners and operators of health clubs, according to IHRSA the global number of health club members increased 33.60% from 2008 – 2017, with the health club industry, in general, comprising $87.2 Billion in revenue in 2017. Learn […]
June 10, 2019

5 Strategies to Guide Operators in Health Club Industry Disruption

” What Are The “New” Realities Disrupting The Fitness, Health Club, And Gym Industry? The fitness, health club, and gym industry will change more in the next decade than it has over the past 60 years. Driving these rapid changes are macro-trends that influence the way the world […]
June 4, 2019

5 Tips for a Successful Health Club Business Plan

” It doesn’t seem to matter if it’s a big box, boutique, martial arts, or yoga studio, the challenges are all similar. Whether you’ve recently opened your gym or you’re a seasoned gym owner, now is the perfect time to take a fresh look at your operation by […]
September 19, 2018

How Will the PHIT Act Impact Those Owning a Gym

” “The PHIT Act makes it easier for Americans and their families to make exercise a priority through tax driven financial incentives. It makes all the sense in the world and reflects years of public policy efforts by a number of organizations, most notably IHRSA.” – Bryan O’Rourke, […]