By: Mary Craig Retaining club members can be difficult; and that’s just one reason why our Birthday Card program was developed, and why it works so well. For a LIMITED TIME, we will customize your design for FREE to meet your needs! Send these affordable mailers to all of your members and let them know how… Continue reading Make a BIG Splash with Your Members
Month: July 2014
What “Industry Numbers” Are Telling Us
By: Michael Scott Scudder Founder/CEO of Fitness Business Council In the past couple years, one of my most frequent “inquiry/response” areas is the following: “Michael, my membership numbers, profits and retention are down again. Is this going on across the industry, or is it just my business?” Perhaps a brief look at some industry statistics… Continue reading What “Industry Numbers” Are Telling Us
Brian Fellone
By: Bryan Smith Brian joined ABC Financial in March 2013 as a Desktop Support Representative. His calm demeanor, constant smile and willingness to ensure the job was done, quickly earned him a spot as Desktop Support Lead. In October of 2013, he accepted a job as Quality Assurance Specialist for the Technical Support department where… Continue reading Brian Fellone
Consider the Source and Read the Fine Print
By: Hope Osborn In May the fitness-minded read headlines such as these in health and fitness columns of well-known publications: “Short bursts of intense exercise before meals control blood sugar better than 1 continuous 30 minute session.” Science Daily, 8 May 2014. “Exercise Snacking: How to Make 1 Minute of Exercise Work Like 30 Minutes.”… Continue reading Consider the Source and Read the Fine Print
Creating an Experience
By: Lacey Thacker When you hear that someone has had an “experience,” it’s understood that something particularly special has happened. What if you could have an “experience” every day? What if it could happen at the gym? If you’re going to your fitness club and drudging through your workout, you’re not having any fun. Think… Continue reading Creating an Experience
ABC Financial awarded Gold’s Gym Franchising Association 2014 Vendor of the Year
PRESS RELEASE CONTACT INFORMATION: Steve Ayers Chief Revenue Officer, ABC Financial 501-515-5066 steve.ayers@abcfinancial.com ABC Financial awarded Gold’s Gym Franchising Association 2014 Vendor of the Year LITTLE ROCK, Ark., (July 17, 2014) – At this year’s 2014 Gold’s Gym International Convention in Las Vegas, NV, ABC Financial (ABC) was awarded Vendor of the Year by the… Continue reading ABC Financial awarded Gold’s Gym Franchising Association 2014 Vendor of the Year
Strength-train Your Gym for Slow Seasons
By: Hope Osborn For gym managers, seasons such as summer create the problems of loss of member involvement. Members vacation, weaken in New Year resolve, spending time with kids, favor outdoor athletics, and enjoy increased events. Seasonal diversions also disrupt healthy habits best maintained by continual practice. Good reasons for missing workouts easily lapse into… Continue reading Strength-train Your Gym for Slow Seasons
Using Endorphins to Retain Members
By: Lacey Thacker Endorphins, the wonder behind the infamous and oft praised “runner’s high,” are a fascinating component in brain chemistry. This chemical is released during physical activity, and upon release, they bind to receptors in the brain and cause an almost immediate decrease of any pain sensations. Endorphins can also significantly increase feelings of… Continue reading Using Endorphins to Retain Members
Advance Your Club to the Next Level
By: Mary Craig Advance your club to the next level with ABC Financial’s custom marketing materials! Posters, indoor/outdoor banners, retractable banners, banner stands, window clings, and so much more. See what other clubs are using to promote events, specials or anything you can imagine.  Get the word out to your members with our eye-popping marketing… Continue reading Advance Your Club to the Next Level
